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The Second Toothbrush: The Hidden Cost of Owning a Second Home
But there’s a lesser-known cost that tends to sneak up on people. I call it “The Second Toothbrush.”

Why Meeting With a Financial Advisor Feels Like a Dentist Appointment (And How We Help Overcome That Fear)
“Most people don’t want to meet with a financial advisor because of the anxiety, fear, and stress that it causes them.”

Always Be Branding – How to Pick a Name and Logo
When you’re starting a business, one of the biggest decisions you’ll make is choosing a name and a logo.

More Than a Logo: The Meaning Behind Beratung Advisors’ Brand
Our logo isn’t just about branding–it’s a constant reminder of who we are, what we do, and why we do it.